Deliveroo expends $2m in plastic-free incentives with restaurants
This was the result of a partnership between the delivery company and Sustainabl.
Plastics are going poof as Deliveroo announced a $2m investment to incentivise the company’s restaurant partners based in Hong Kong.
As part of the delivery group’s partnership with zero-waste packaging company, Sustainabl, Deliveroo’s restaurant subsidy scheme aims to spur restaurants to go green in their delivery operations. Users will also find a tag that will determine if restaurants have opted into the scheme.
“We understand that integrating sustainable practices will come with new operational costs for our restaurant partners, especially that they are just suffering from the impact of the pandemic. That’s why we are here to provide solutions and financial support, as we leverage our community fund,” commented Andrew Hui, general manager, Deliveroo Hong Kong.
The scheme is the first initiative to be funded by Deliveroo’s Global Community Fund in Hong Kong. Under the program, restaurant chains are set to receive a 30% discount, with independent operators having an increased discount of up to 50% for the first six months of the programme. Over 20 items will be offered to restaurant partners, with these being made of 100% home compostable bagasse material or FSC-certified paper with water-resistant bio-coating.
Prior to this, the delivery group has also signed a commitment to be part of WWF’s Plastic ACTion Initiative in 2020.